AMERICAN GIRL’S FELICITY® CHARACTER STARS IN A NEW LIVE-ACTION TELEVISION MOVIE AIRING ON THE WB ON NOVEMBER 29

New ”Elizabeth®” doll, Felicity’s best friend, available in September

Middleton, WI – August 11, 2005 – Roll out the red carpet for Felicity Merriman®! American Girl’s colonial-era heroine makes her small screen debut in Felicity: An American Girl Adventure, a live-action television movie based on the Felicity series airing on The WB Network on Tuesday, November 29. To coincide with the movie, American Girl® has created an assortment of Felicity movie-related products, including a new 18-inch Elizabeth doll, Felicity’s best friend and the newest doll to join the company’s flagship line of historical dolls, books, and accessories. The new Elizabeth doll and book, Very Funny, Elizabeth!, will be available this September.

Introduced in 1991, Felicity, a spunky, spritely girl growing up in Williamsburg, Virginia, at the start of the American Revolution, has brought this pivotal time period in America’s history to life for a generation of American Girl fans. Felicity: An American Girl Adventure provides girls with a whole new way to explore the world of this lively and adventurous character. In the film, Felicity struggles to stay both true to herself and her Patriot family while remaining best friends with Elizabeth Cole, whose family is loyal to the king. As the war with England draws closer, Felicity must find a way to hold both love and loyalty in her heart, and discover her own independent path.

Produced by Revolution Studios, Red Om Films, and American Girl in association with Warner Bros. Television Production Inc., the new movie stars Shailene Woodley (Jack & Bobby) in the leading role of Felicity, and Marcia Gay Harden (Bad New Bears, Mystic River) and Smallville’s John Schneider as Felicity’s mother and father. Newcomer Katie Henney has been cast as Felicity’s best friend, Elizabeth Cole. Samantha: An American Girl Holiday director Nadia Tass returns to helm the new film, and the teleplay was written by award-winning screenwriter Anna Sandor (My Louisiana Sky).

Starting August 1, American Girl fans can learn more about Felicity: An American Girl Adventure by visiting the Felicity movie headquarters at americangirl.com/movie. The fun, engaging site will include an interactive Felicity movie blog for girls and a Behind-the-Scenes section on the making of the movie, along with cast and character bios, a Photo Gallery, games, activities, and more.

To purchase the Elizabeth doll and book and other Felicity movie-related products customers can place an order through American Girl’s consumer catalogue, visit American Girl Place® Chicago and New York, or order online at americangirl.com. To request a free catalogue, call 1-800-845-0005.

ABOUT AMERICAN GIRL
American Girl, Inc. is a wholly owned subsidiary of Mattel, Inc. (NYSE: MAT, www.mattel.com), the world’s leading toy company. Since American Girl’s inception in 1986, the company has devoted its entire business to celebrating the potential of girls ages 3 to 12. American Girl encourages girls to dream, to grow, to aspire, to create, and to imagine through a wide range of engaging and insightful books, age-appropriate and educational dolls and toys, and unforgettable experiences. In meeting its mission with a vigilant eye toward quality and service, American Girl has earned the loyal following of millions of girls and the praise and trust of parents and educators. To learn more about American Girl or to request a free catalogue, call
1-800-845-0005 or visit www.americangirl.com.

ABOUT THE WB
The WB Television Network, launched by Warner Bros., the Tribune Co. and Jamie Kellner on January 11, 1995, currently has national coverage reaching 93% of U.S. households. It is best known for its hit shows including “One Tree Hill,” “7th Heaven,’ “Everwood,” “Gilmore Girls,” “Reba,” “Smallville,” “What I Like About You,” and "Charmed." The WB is a pop culture phenomenon that has launched the careers of dozens of young stars who make up the faces of new Hollywood including Chad Michael Murray, Kristen Kreuk, Tom Welling, Alexis Bledel, Gregory Smith, Emily Van Camp, David Gallagher and many others.