From fashion shows and author tours to newsletters and more, learn all about the fun and interactive offerings, from American Girl.
Discover the story of Tenney™, our latest contemporary character.
Meet new Girl of the Year™ Gabriela™ at in-store special events.
Enjoy activities and videos inspired by Gabriela's story.
What do you pledge for all girls? Make yours now.
At American Girl, we celebrate girls and all that they can be. That's why we develop products and experiences that help girls grow up in a wholesome way, while encouraging them to enjoy girlhood through fun and enchanting play.
Take a peek at American Girl highlights with our history timeline.