
From fashion shows and author tours to newsletters and more, learn all about the fun and interactive offerings, from American Girl.
Explore with Girl of the Year Lea through her stories and at in-store events.
Learn more about Wild at Art for the chance to help animals—and win*.
For every Lea plush animal sold, $1.00 goes to the World Wildlife Fund (up to a maximum of $100,000).
What do you pledge for all girls? Make yours now.
At American Girl, we celebrate girls and all that they can be. That's why we develop products and experiences that help girls grow up in a wholesome way, while encouraging them to enjoy girlhood through fun and enchanting play.
Learn more about American Girl and our passion for who girls are today and who they can become tomorrow. Plus, find answers to frequently asked questions about our company.

Take a peek at American Girl highlights with our history timeline.