Shine on Now™ | American Girl ®

Shine On Now™ is American Girl's charitable effort that supports important causes and encourages girls to be their best by providing ways to give back in their communities. This year, we will donate up to $1 million in clothes, books, dolls, and money to four partner organizations, while inspiring girls to get involved in their own communities. From lend-a-hand tips to ambassador tool kits, every girl will find a chance to shine!

Read-a-palooza

May 1- August 26*

Get into books and help a great cause

Share the joy of reading two ways this summer—get your girl the books she loves and give others the chance to learn, too!

Explore American Girl titles

E-book sales do not qualify for a donation. *$1 of every printed book purchased through American GIrl goes to Save the Children's U.S. Literacy Program (up to a maximum of $100,00).

*$1 of every printed book purchased through American GIrl goes to Save the Children's U.S. Literacy Program (up to a maximum of $100,00).

Ready for a summer full of reading?

Visit our special site featuring learning guides, trivia, downloadable activities, and more.

Elevate the Arts

You could win a $10,000 art grant—enter by May 31

Discover how

AMERICAN GIRL AMBASSADORS

Get your free Ambassador Tool Kit filled with little (and large!) ways to make a difference. Download now

BRIGHT IDEAS FOR BEING YOUR BEST

Show your compassion for seniors in your community—there are so many ways to do it! Here are some ideas:

Ask some friends to help you put on a play for the elderly residents of a nursing home.
Collect gently used books, magazines, and DVDs and donate them to a senior center.
Share your joy by creating and hand-delivering a greeting card for an elderly neighbor, then follow up a few weeks later with another card…and another.

LOOK FOR NEW LEND-A-HAND IDEAS ON THIS SITE EVERY MONTH

LEARN MORE ABOUT OUR PARTNERS

American Girl is proud to partner with these important organizations to help make the world a brighter place.

More ways American Girl is giving back


	K.I.D.S. (Kids in Distressed Situations) has helped more than 65 million needy children by providing nearly $1 billion in new clothes, toys, books, and much more. Having something brand-new brings hope and confidence to kids and their families. K.I.D.S. works with nearly 1,000 local service agencies in the U.S. and around the world to distribute new items to kids who are poor, sick, or homeless or who have parents who are away from home or unable to care for them. K.I.D.S. also helps families who have been affected by natural disasters. Since 1990, American Girl has donated over $15 million in new clothes and books to K.I.D.S. and is proud to continue donating these items through Shine On Now.


	Save the Children works across the nation in some of the most under-served, rural areas, where one in four children lives in poverty. Partnering with local schools and community organizations, Save the Children's U.S. Programs provides early education, literacy and physical activity and nutrition programs to children living in poverty. Save the Children also ensures the needs of children are met during disasters, like hurricanes and wildfires, through their emergency response work. Save the Children's work benefited more than 75,000 children in the U.S. last year. Save the Children's literacy program helps students develop their reading skills and gives them the guidance and support they need to grow as readers. American Girl supports the organization's literacy efforts each year with a significant book and monetary donation through Shine On Now.


	Americans for the Arts is the nation's leading nonprofit organization for advancing the arts in America. With more than 50 years of service, it is dedicated to representing and serving local communities and creating opportunities for every American to participate in and appreciate all forms of the arts. Americans for the Arts provides a rich array of programs that meet the needs of its 150,000+ members and stakeholders, who cultivate, promote, sustain, and support the arts in America. Through Shine On Now, American Girl is providing financial support to the organization's Arts Education Program, which provides arts education professionals with the information, materials, and resources they need to enrich student experiences with the arts.


	The Children's Hospital Association The Children's Hospital Association promotes the health and well being of America's 70 million children and their families. The Association works with more than 200 children's medical centers to ensure that all children have access to a hospital when they need one and are provided high-quality care and services. As part of Shine on Now, American Girl is supporting the Children's Hospital Association with a donation of American Girl dolls that bring smiles and comfort to thousands of young girls who are in the hospital.