Wild At Art Sweepstakes
Take action like our 2016 Girl of the Year to help protect our friends in the wild—and get a chance to win
Let your creativity roar,

and you could win a prize package starring Lea, the 2016 Girl of the Year!

Many species of animals around the globe—well over 11,000—are threatened with extinction due to habitat loss, illegal capture and poaching, and other threats caused by humans.

You can help

by hosting an art sale to support World Wildlife Fund's efforts to protect these species. Here's how:

  • Find a grown-up (a parent, guardian, or teacher) to help register your sale.
  • Use your imagination to come up with paintings, crafts, and photographs celebrating animals and places Lea would love. Need ideas? Scroll down for fun craft videos to get you started.
  • Host your sale and add the money you raise to the $50,000 we've already donated to kick off the "Wild at Art" campaign!
Must be 18 years of age or older to register
In partnership with WWF

The World Wildlife Fund (WWF) is one of the world's leading conservation organizations, working in 100 countries for the past 50 years. With the support of almost 5 million members world-wide, WWF is dedicated to delivering science-based solutions to preserve the diversity and abundance of life on Earth, halt the degradation of the environment, and combat climate change. Visit to learn more.

® 'WWF' and 'World Wildlife Fund' are WWF Registered Trademarks. © 1986 Panda Symbol WWF

A helping paw, claw, or flipper

Through Dec. 31, 2016, $1 from every purchase (up to a maximum of $100,000) of these soft plush animals will be donated to the World Wildlife Fund.

Get Inspired

Check out these videos to help kick-start your campaign.

Sloth Snack Clip
Colorful Animal Jars
Thank You

What you could win for helping out

Every registrant who hosts an art sale is automatically entered for the chance to win* Lea™ prize packages, including this grand prize:

Plus, additional prize packages that await 16 more lucky winners!

Register by Oct. 31, 2016.

*NO PURCHASE OR PAYMENT IS NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. MANY WILL ENTER, FEW WILL WIN. Entry open only to legal residents of the 50 United States, The District of Columbia and Canada (those living in the Province of Quebec are not eligible to participate) who are at least 18 years of age or older (or the age of majority in their respective jurisdiction of residence), whichever is greater, as of date of entry. The Sweepstakes is void in Puerto Rico, other U.S. territories and possessions, Quebec and wherever prohibited or restricted by law. The Sweepstakes begins January 1, 2016 at 12:00:00 am CST and ends October 31, 2016 at 11:59:59 pm CDT (The “Sweepstakes Period”). To enter the Sweepstakes, visit during the Sweepstakes Period and submit the online entry form. Entries must be received by October 31, 2016 at 11:59:59 pm CDT. Limit one entry per person/email address. Odds of winning depend on total number of eligible entries received. Entrants in Canada must correctly answer the skill-testing question to be awarded a prize. SPONSOR: American Girl Brands, LLC, 8400 Fairway Place, Middleton, WI 53562. See Official Rules for prize details and complete Sweepstakes information.
Copyright © 2016 American Girl. All rights reserved. All American Girl marks are trademarks of American Girl.