Get the star treatment
Members receive $10 in rewards for every 200 points, plus other perks and benefits.

How it works

Sign up

Become a member by creating an account

Earn

Earn points through purchases and more

Redeem

Use points on
purchases

Tiers

Advance through tiers and unlock better benefits!
Silver
On signup
  • 1 point per $1 spent
  • New! 10% off member savings events
  • New! $10 bonus birthday reward
  • Early access to new products, promotions, and events
  • Complete tasks for points
Gold
Spend $250+
  • 1.25 points per $1 spent
  • New! 15% off member savings events
  • New! $15 bonus birthday reward
  • Early access to new products, promotions, and events
  • Complete tasks for points
Berry
Spend $500+
  • 1.5 points per $1 spent
  • New! 20% off member savings events
  • New! $25 bonus birthday reward
  • Early access to new products, promotions, and events
  • Complete tasks for points
  • New! Exclusive Berry events

Ways to earn points

Reward yourself by completing the following activities!*

New members only! Sign up for text updates

Earn 40 points
By signing up via text, you agree to receive recurring automated marketing messages, including cart reminders, at the phone number provided. Consent is not a condition of purchase. Reply STOP to unsubscribe. Reply HELP for help. Message frequency varies. Msg & data rates may apply. View our Privacy Policy and Terms of Service.

*Offer valid only at americangirl.com to AG Rewards™ members. Valid for one-time use only. To redeem, AG Rewards™ members must be logged in at the time of completing the criteria of activity or users can join AG Rewards™ and complete the criteria of activity. Reward points will be automatically delivered into your AG Rewards™ account. Points are calculated and redeemable per the AG Rewards™ Program Membership Terms. Offer is non-transferable and is not redeemable for cash or cash equivalent. American Girl reserves the right to modify or cancel this promotion at any time without notice. Void where prohibited. More information on AG Rewards™ Program Membership Terms or FAQs.

FAQs

What is AG Rewards™?

AG Rewards is a free-to-join U.S. loyalty program for American Girl customers with upgraded perks, easy-to-earn points, flexibility, and instant enjoyment. The qualifications for an individual to join AG Rewards are: (1) The person must be 18 years of age or older (or 19 in Alabama and Nebraska and 21 in Mississippi), and (2) a resident of the 50 states in the United States, (including Washington, D.C.), or a U.S. Territory. You must have a valid email address to join.

How do I join AG Rewards™?

You can create an account at americangirl.com/rewards or join with a retail associate at an American Girl store. As soon as you confirm your membership, you can begin earning and redeeming AG Rewards™ points.

What benefits do AG Rewards™ members get?

AG Rewards™ members are able to earn and redeem rewards points, access members-only sales events, receive annual birthday rewards, and get early access to new products, events, and more.

How do I earn points?

There are many ways to earn points, including purchases made in an American Girl store or online, plus easy- to- earn rewards and achievements on the AG Rewards™ member dashboard. Check back often for even more opportunities to earn points.

How do I redeem points?

Once you earn rewards, you can redeem any amount of your points for a credit on americangirl.com or at an American Girl store. Points can be redeemed online from your bag or checkout. If you are shopping in store, provide your email address to the store associate at checkout. (Remember, most points expire 120 days after issuance.)

What purchases qualify for rewards points?

Generally, all merchandise purchased online, by phone, or in American Girl retail stores qualifies for rewards points. In-store American Girl restaurant purchases also qualify for points. Sales tax, shipping charges, gift cards, and bulk sales for commercial purposes or resale do not qualify for rewards points.

How many points can I redeem per purchase?

You can redeem up to 2000 points for $100 off per qualified purchase.

How do I receive my birthday reward?

To be eligible to receive a birthday reward, members must add their birth day and birth month to their AG Rewards™ account from the member dashboard at least 3 business days ahead of the birthday.

Where can I view all the Terms and Conditions for AG Rewards?

Review this important information on our Terms and Conditions page.

Still have questions?