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Grand opening this November!

Exciting events

Upcoming events

We're moving to Rockefeller Plaza this fall! Join us at our current New York City location for special events through November.

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Which hairstyle will she choose?

Only at American Girl New York!

American Girl Salon

Experience the all-new American Girl Salon, where girls can get the spa treatment, too! Guests will enjoy matching hairstyles, mini manicures, and ear-piercing for girls and dolls.

Accepting reservations starting in early August.

new!
Girl hairstyling
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Braids, a ponytail, or a special occasion style? Your girl can choose from ten hairstyles to match her doll! Every style includes her choice of two ribbon colors.

For ages 3+

new!
Girl ear piercing
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Safe and gentle ear piercing is performed by certified American Girl associates, Ear-piercing service includes a pair of earrings, a bottle of ear-care solution, and take-home instructions.

For ages 3+

new!
Girl mini manicure
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Your girl will get a mini manicure with a choice of lots of fun polish colors, plus a signature American Girl nail art design on two fingers.

For ages 3+

Doll hairstyling
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A look-book of styles starts the fun! Then girls can watch as stylists transform their dolls and share tips of creating great hairdos at home.

Doll ear piercing
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All dolled up! Ear piercing is perfect for dolls that like a bit of glitz—it includes doll ear piercing, extra earring pairs, and a take-home care tips booklet.

For 18" dolls only.

Girl of the Year, ear piercing
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Exclusive! Add ear-piercing service for her Gabriela or Tenney doll at the Doll Hair Salon and get her signature earring set.

For 18" dolls only.

Doll spa deluxe package
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Make it a spa day! A soft scrub on her face, arms, and legs will have her doll feeling like new. And girls can take home a special pampering kit, too; it includes cucumber stickers for her eyes, nail decals, a headband, a salon cape, and a faux face mask.

For 18" dolls only.

Doll pampering plus package
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Relaxed and refreshed! Order a pampering for 18" and 15" dolls. They'll get a soft scrub to make them feel squeaky-clean. Includes nail decals for 18" dolls.

For 15" and 18" dolls only.

Doll hearing aid
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Some friends need a little extra care. Add a hearing aid to one or both ears. Permanent piercing ensures a perfect fit; hearing aids are removable.

For 18" dolls only.

Additional service that can be added at the time of your appointment:

Doll nail polish
Includes painting of fingernails and toenails in your choice of nail polish colors. Plus, get a specially formulated (water-soluble and easy-to-wipe-off) just-for-dolls nail polish to take home—perfect for touch-ups!
Available only as an add-on to hairstyling for dolls or mini manicure for girls. Not sold separately. Excludes Bitty Baby.
Explore all of the Doll hair Salon styles and services before you go!
Prices range from $10 to $25. Prices are listed in USD and are subject to change.

Delicious dining

American Girl Cafe

A fun and fancy restaurant where memories are always on the menu! Enjoy gourmet dining (and plenty of giggles) together.

Reservations are recommended to ensure the seating time is available.

Accepting reservations starting in early August.

Lunch & dinner
Afternoon tea
Brunch
Make your reservation
Now accepting reservations through October 20, 2017.
To review, change, or cancel current reservations
Check your booking online

Give her a party to remember

Parties and special packages

You bring the guests. We'll do the rest. Celebrate with all-inclusive party packages sure to make her dreams come true.

Accepting reservations starting in early August.

For girls ages 3 and up
Birthday celebration
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$39 per girl, $29 per adult

Wish your girl a happy birthday! This party package includes:

  • A delicious meal
  • Signature cake and ice cream
  • Goody bags and doll tiaras
  • A special gift for the birthday girl
  • Digital invitations

Duration of party is based on party size. Parties are booked based on availability. Other restrictions may apply.

For girls ages 3 and up
Bitty Baby deluxe birthday celebration
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$59 per girl, $49 per adult
For Groups 8 - 40

Little girls will love this sweet party inspired by Bitty Baby. This all-inclusive, themed package includes 90 minutes of time in a private dining room:

  • A delicious meal
  • Signature cake and ice cream
  • Digital invitations
  • A ribbon wand craft
  • Themed goody bags and doll tiaras
  • A special gift for the birthday girl

Parties are booked based on availability. Other restrictions may apply.

For girls ages 5 and up
WellieWishers birthday celebration
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$39 per girl, $29 per adult

Girls will love celebrating their big day with special WellieWishers™ flair. This all-inclusive, themed package provides everything you need to make memories that will last a lifetime, including:

  • A delicious meal
  • Signature cake and ice cream
  • Themed WellieWishers™ goody bags and doll tiaras
  • A crown for the birthday girl
  • Digital invitations

Parties are booked based on availability. Other restrictions may apply.

new! For girls ages 5 and up
WellieWishers deluxe birthday celebration
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$59 per girl, $49 per adult
For Groups 8 - 40

Throw a party inspired by WellieWishers! This all-inclusive, themed package includes 90 minutes of time in a private dining room:

  • A delicious meal
  • Signature cake and ice cream
  • Digital invitations
  • Table activity and take-home craft
  • Goody bags and doll tiaras
  • The Birthday Girl receives a special crown
  • Choose between multiple themes to personalize the look and feel of your party room

Parties are booked based on availability. Other rescrictions may apply.

For girls ages 8 and up
Deluxe birthday celebration
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$59 per girl, $49 per adult
For Groups 8 - 40

Give your girl the party of her dreams. This deluxe package includes 90 minutes of time in a private dining room:

  • A delicious meal
  • Signature cake and ice cream
  • Digital invitations
  • Table activity and take-home craft
  • Goody bags and doll tiaras
  • A special gift for the birthday girl

Parties are booked based on availability. Other restrictions may apply.

For girls ages 8 and up
Girl of the Year deluxe birthday celebration
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$59 per girl, $49 per adult
For Groups 8 - 40

Throw a party inspired by Gabriela-our 2017 Girl of the Year! This all-inclusive, themed package includes 90 minutes of time in a private dining room:

  • A delicious meal
  • Signature cake and ice cream
  • Digital invitations
  • Table activity and take-home craft
  • Themed goody bags and doll tiaras
  • The Birthday Girl receives a special crown

Parties are booked based on availability. Other restrictions may apply.

For girls ages 8 and up
Late night at American Girl Place
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$245 per girl, $205 per adult
For Groups 8 - 40

By special invite only! Treat your girl to an after-hours private party—just for her and her closest friends. Party guests can shop the store, have a VIP meal, get new styles at the Doll Hair Salon, and receive a $40 American Girl gift card to shop.

    Requires one-month notice. Parties are booked based on availability. Other restrictions may apply.

    One of a Kind

    Coming soon!

    Create Your Own

    With more than a million combinations, your girl can create a One of a Kind* doll! This online experience lets her tap into her creativity to decide the look from head to toe, plus select a special style from six outfits and accessory sets.

    Your girl can also be an American Girl fashion designer! She’ll create one-of-a-kind designs for girl and doll apparel in-store—then have them printed to take home.

    Create a doll that matches your style and spirit
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    Every One of a Kind* doll order includes:

    • The doll you design
    • Outfit & accessory
    • Keepsake doll box
    • 6-month subscription to American Girl magazine
    • Doll tee you design online**

    $200, plus it all ships free!

    *More than 1.3 million combinations
    **Certificate included in keepsake doll box

    Design one-of-a-kind doll outfits and girl-sized apparel and take them home the same day!
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    Girls can put their own touches on outfits and more, including:

    • T-shirts
    • Dresses
    • Pants & shorts
    • Backpacks
    • Accessories

    Starting at $14

    Special services

    Personal shopping

    Find a gift, plan a special day, place a pick-up order—our complimentary personal shoppers are here to help!

    To request an appointment, simply fill out our contact form

    Doll hospital admissions

    Dolls in need of a little TLC can be brought to the store and admitted to the Doll Hospital for refresh and repair. We'll get them feeling in tip-top shape and safely delivered to your home in two to four weeks.

    Returns and exchanges

    Not exactly what she had hoped for? No worries. Bring it to the store with the receipt or packing slip for a quick and easy return or exchange. See our return policy

    Guest services

    All staff members are happy to assist you in any way they can—just ask!

    Package check

    Shop more comfortably by using our free package check service.