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Discover fun games, videos, and more activities to inspire your imagination.

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  • Get $20 off $100+ with code SLIEGH at checkout9

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  • Need it for the holidays? Order now!

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  • Play now, pay later with Shop Pay

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  • New memories are in store for you

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  • Free shipping every day on all orders $140+1

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  • Last call for Christmas! Get $20 off $100+ with code SLEIGH - Order now to recieve by Christmas. - Shop now Excludes 18" dolls and arcade

     

     

  • The world travelers New outfits and souvenirs for Morocco, Peru, and beyond - Shop travel sets - Available online now and in stores 12/23

     

     

  • All-new mix & match - featuring pawsitively purfect animal prints - Shop AG Fashion Show - Available online now and in stores 12/23

     

     

  • We are Team USA - Fresh sets for the 2022 Winter Games - Shop Olympic sets

     

     

 

 

 

  • Holiday highlights

    The most popular gifts on girls’ lists

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best sellers

Top picks for play

Dolls for every age and stage

 

 

  • Doll doctor taking care of a customer's doll

    Care beyond compare

    When accidents happen, the Doll Hospital can help

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  • Girls hugging with gifts

    Holiday shopping help

    Find all the details you need for getting gifts on time

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  • A screen showing the virtual American Girl Place

    Visit our stores your way

    AG™ holiday magic virtually and IRL

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  • American Gril Making her-Story™ - image of 4 women holding dolls

    Why World by Us™ matters

    Meet four young women breaking barriers like our new characters 

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  • Dining - Parties - Salon

    Easy holiday shopping is in store

    We're ready to help find all the gifts on your list

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  • Our story

    Learn all about the origins of American Girl, plus how we hope to help every girl shine!

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