The one who’s just right
With dozens and dozens of looks to choose from, your girl can bring home a friend who brings out exactly who she is.
Let what’s true shine through
When being a good sport means as much as being good at sports...
When you know style is about so much more than what you wear...
When sharing your talents can range from culinary arts to the performing ones...
Then it’s time for Truly Me™, a celebration of all girls and what makes each one of a kind!
Inspiring imagination and exploration
More playful possibilities
From singing to soccer to so much more, every girl can find outfits and accessories to match her interests.
Girl advice and activities
With help from pediatricians and child-development experts, we created a whole library to build your girl’s belief in herself.
Built for play, every day
At American Girl, nothing is designed simply to be put on a shelf and displayed. Every doll, outfit, and accessory is crafted to be played with for hours on end. And to ensure girls get the most imaginative experience, we use realistic materials whenever possible—from actual wood for furniture sets to soft-cloth doll bodies that stand up to the tightest hugs.
Set her imagination free in the great outdoors
Truly Me Satisfied Customer
I believe American Girl is such a wonderful gift to a child. It teaches them how to be creative and have an imaginative playing experience…I am thankful for such a reputable company that provides beautiful and well-made products.
American Girl Customer
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