Bitty baby splash. Water-ready.
Swimming starter kit
New looks and gear for Baby's first dip in the pool
Grand opening: Summer 2023
New Los Angeles flagship store
First 100 guests get an American Girl® gift card*
*Limit one per household
The latest additions bringing American history to life
American Girl x Jeni's Ice Creams
Every flavor of summer fun
Get set for the season with our sweetest collab yet
For ages 8+
Inspirational girls from today’s world
For ages 8+
Stars from storied times in America
For ages 8+
Three friends building tomorrow together
For ages 6+
Dolls to match her style and spirit
For ages 6+
Yours to design from head to toe
For ages 4+
Five friends who grow together
For ages 18m+
A little one to love and nuture
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American Girl World: On Roblox
An all-new gaming experience
Join favorite characters like Isabel, Nicki, and Kavi in worlds inspired by their stories
Latest from American Girl® Blog
Why Kit matters
Kit: A classic is back
A Smart Adult's Guide: Helping kids manage stress and worry
American Girl Podcast Network
American Girl Podcast Network
Why Isabel and Nicki matter
Isabel & Nicki, 1999
Explore the world of American Girl on Roblox!
American Girl World: Now on Roblox
Meet our new Girl of the Year™ in store
Celebrate Kavi’s arrival at special events that spotlight her story
