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Search for exciting AUGMENTED REALITY experiences throughout the store!*

Before you visit, download the American Girl app (it's free where you find your apps). Look for special icons in store, scan them, and have fun!

*Only in permanent U.S. store locations.

Store hours subject to change without notice.

Exciting events

Upcoming events

For events that require reservations, please call 877-247-5223.

A signed emergency contact release form is required to attend specific American Girl events. Those events where the form is required will be noted below.

February 23, 2018
2:00 p.m. - 4:30 p.m.

WellieWishers Friendship Tea Party

Put on your wellies and hop into American Girl for a special WellieWishers Friendship Tea Party! Parties will take place through October and include a special menu, crafts, fun WellieWishers-inspired conversation cards, and a "mud pie" flowerpot with a special friendship sugar cookie for dessert.

$21 per person, (gratuity not included), Reservations required, For girls ages 5 and up

March 9, 2018
2:00 p.m. - 4:30 p.m.

WellieWishers Friendship Tea Party

Put on your wellies and hop into American Girl for a special WellieWishers Friendship Tea Party! Parties will take place through October and include a special menu, crafts, fun WellieWishers-inspired conversation cards, and a "mud pie" flowerpot with a special friendship sugar cookie for dessert.

$21 per person, (gratuity not included), Reservations required, For girls ages 5 and up

March 23, 2018
2:00 p.m. - 4:30 p.m.

WellieWishers Friendship Tea Party

Put on your wellies and hop into American Girl for a special WellieWishers Friendship Tea Party! Parties will take place through October and include a special menu, crafts, fun WellieWishers-inspired conversation cards, and a "mud pie" flowerpot with a special friendship sugar cookie for dessert.

$21 per person, (gratuity not included), Reservations required, For girls ages 5 and up

March 25, 2018
9:00 a.m. - 10:30 a.m.

American Girl Bunny Brunch

Hop in and celebrate spring’s arrival by sharing a sunny brunch with your girl and meeting the Easter Bunny! She’ll be able to partake in a special brunch and get a chance to meet and take a picture with the Easter Bunny. Bring your own camera.

$28 per person, (gratuity not included), Reservations required, For girls ages 3 and up

April 13, 2018
2:00 p.m. - 4:30 p.m.

WellieWishers Friendship Tea Party

Put on your wellies and hop into American Girl for a special WellieWishers Friendship Tea Party! Parties will take place through October and include a special menu, crafts, fun WellieWishers-inspired conversation cards, and a "mud pie" flowerpot with a special friendship sugar cookie for dessert.

$21 per person, (gratuity not included), Reservations required, For girls ages 5 and up

April 27, 2018
2:00 p.m. - 4:30 p.m.

WellieWishers Friendship Tea Party

Put on your wellies and hop into American Girl for a special WellieWishers Friendship Tea Party! Parties will take place through October and include a special menu, crafts, fun WellieWishers-inspired conversation cards, and a "mud pie" flowerpot with a special friendship sugar cookie for dessert.

$21 per person, (gratuity not included), Reservations required, For girls ages 5 and up

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Which hairstyle will she choose?

Only at American Girl New York!

American Girl Salon

Experience the all-new American Girl Salon, where girls can get the spa treatment, too! Girls and dolls can get matching hairstyles, mini manicures, and ear piercing. Create the ultimate salon experience and choose from the options below.

Each doll needs a separate appointment. Same day appointments may be available during your store visit- simply visit the Salon early to check availability. If your girl’s doll is joining you for a dining reservation, please allow 60 minutes prior to your dining reservation.

Doll hairstyling + Ear piercing package
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Give her doll a new look! This special package includes a doll hairstyling session at the salon, where our stylists will create a great hairdo and share tips to take home. Then, get her doll's ears pierced for a little extra shine. She'll also receive extra earring pairs and a take-home care tips booklet.

new!
Girl hairstyling
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Braids, a ponytail, or a special occasion style? Your girl can choose from ten hairstyles to match her doll! Every style includes her choice of two ribbon colors.

For ages 3+

new!
Girl ear piercing
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Safe and gentle ear piercing is performed by certified American Girl associates, Ear-piercing service includes a pair of earrings, a bottle of ear-care solution, and take-home instructions.

For ages 3+

new!
Girl mini manicure
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Your girl will get a mini manicure with a choice of lots of fun polish colors, plus a signature American Girl nail art design on two fingers.

For ages 3+

new!
Girl and doll hairstyling
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Choose matching looks or get unique styles for your girl and her doll. Every girl style includes a choice of two ribbon colors. Every doll style includes a choice of two ribbon colors. Stylists will even share tips for creating great hairstyles at home.

For ages 3+ and for 18" American Girl dolls and WellieWishers™ dolls only.

new!
Girl and doll mini manicure
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Your girl will get a mini-manicure with a choice of fun polish colors, plus a signature American Girl nail art design on two fingers. Her doll will get her fingers and toes painted with one of three special colors—and the bottle is hers to take to do her doll's nails again at home.

For ages 3+ and for WellieWishers™ and 18" American Girl dolls only.

new!
Girl and doll ear piercing
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A bit of glitz—times two! Service includes doll ear piercing and doll earring set. Girls can choose from titanium, 14kt white gold, or 14kt gold, and they'll take home an after-care kit with Ear Care Solution, an ear care guide, earring craft ideas, and a paper earring frame.

For ages 3+ and for 18" dolls only.

Doll hairstyling
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A look-book of styles starts the fun! Then girls can watch as stylists transform their dolls and share tips of creating great hairdos at home.

Doll ear piercing
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All dolled up! Ear piercing is perfect for dolls that like a bit of glitz—it includes doll ear piercing, extra earring pairs, and a take-home care tips booklet.

For 18" dolls only.

Contemporary character doll ear piercing
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Exclusive! Add ear-piercing service for her 18" doll at the Doll Hair Salon and get a special earring set.

For 18" dolls only.

Doll spa deluxe package
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Make it a spa day! A soft scrub on her face, arms, and legs will have her doll feeling like new. And girls can take home a special pampering kit, too; it includes cucumber stickers for her eyes, nail decals, a headband, a salon cape, and a faux face mask.

For 18" dolls only.

Doll pampering plus package
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Relaxed and refreshed! Order a pampering for 18" and 15" dolls. They'll get a soft scrub to make them feel squeaky-clean. Includes nail decals for 18" dolls.

For 15" and 18" dolls only.

Doll hearing aid
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Some friends need a little extra care. Add a hearing aid to one or both ears. Permanent piercing ensures a perfect fit; hearing aids are removable.

For 18" dolls only.

Additional service that can be added at the time of your appointment:

Doll nail polish
Includes painting of fingernails and toenails in your choice of nail polish colors. Plus, get a specially formulated (water-soluble and easy-to-wipe-off) just-for-dolls nail polish to take home—perfect for touch-ups!
Available only as an add-on to hairstyling for American Girl dolls or mini manicure for girls. Not sold separately. Excludes Bitty Baby.
Explore all of the Doll hair Salon styles and services before you go!
Prices range from $10 to $25. Prices are listed in USD and are subject to change.

Give her a party to remember

Party packages

Celebrate your girl in style with all-inclusive party packages, including exclusive AG treats and time with those she loves most.

For girls ages 3 and up
Birthday celebration
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$39 per girl, $29 per adult

Wish your girl a happy birthday! This party package includes:

  • A delicious meal
  • Signature cake and ice cream
  • Goody bags and doll tiaras
  • A special gift for the birthday girl
  • Digital invitations

Duration of party is based on party size. Each attendee is required to pay (including adults). An adult must be present during party. Parties are booked based on availability. Outside food and decorations are not allowed. Other restrictions may apply.

For girls ages 5 and up
WellieWishers birthday celebration
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$39 per girl, $29 per adult

Girls will love celebrating their big day with special WellieWishers™ flair. This all-inclusive, themed package provides everything you need to make memories that will last a lifetime, including:

  • A delicious meal
  • Signature cake and ice cream
  • Themed WellieWishers™ goody bags and doll tiaras
  • A crown for the birthday girl
  • Digital invitations

Duration of party is based on party size. Each attendee is required to pay (including adults). An adult must be present during party. Parties are booked based on availability. Outside food and decorations are not allowed. Other restrictions may apply.

Deluxe party packages

Check out our deluxe parties that include a customizable in-store digital experience! View options

For girls ages 8 and up
Deluxe birthday celebration
Call 877-247-5223 to make a reservation
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$59 per girl, $49 per adult
For Groups 8 - 30

Give your girl the party of her dreams. This deluxe package includes 90 minutes of time in a private dining room:

  • A delicious meal
  • Signature cake and ice cream
  • Digital invitations
  • Table activity and take-home craft
  • Goody bags and doll tiaras
  • A special gift for the birthday girl
  • A customizable digital experience
    View options

Each attendee is required to pay (including adults). An adult must be present during party. Parties are booked based on availability. Outside food and decorations are not allowed. Other restrictions may apply.

For girls ages 5 and up
WellieWishers deluxe birthday celebration
Call 877-247-5223 to make a reservation
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$59 per girl, $49 per adult
For Groups 8 - 30

Throw a party inspired by the WellieWishers! This all-inclusive, themed package includes 90 minutes of time in a private dining room:

  • A delicious meal
  • Signature cake and ice cream
  • Digital invitations
  • Table activity and take-home craft
  • Goody bags and doll tiaras
  • Birthday girl receives special gift and crown
  • Choose between multiple themes to personalize the look and feel of your party room
  • A customizable digital experience
    View options

Each attendee is required to pay (including adults). An adult must be present during party. Parties are booked based on availability. Outside food and decorations are not allowed. Other restrictions may apply.

For girls ages 3 and up
Bitty Baby deluxe birthday celebration
Call 877-247-5223 to make a reservation
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$59 per girl, $49 per adult
For Groups 8 - 30

Little girls will love this sweet party inspired by Bitty Baby. This all-inclusive, themed package includes 90 minutes of time in a private dining room:

  • A delicious meal
  • Signature cake and ice cream
  • Digital invitations
  • A ribbon wand craft
  • Themed goody bags and doll tiaras
  • A special gift for the birthday girl
  • A customizable digital experience
    View options

Each attendee is required to pay (including adults). An adult must be present during party. Parties are booked based on availability. Outside food and decorations are not allowed. Other restrictions may apply.

For girls ages 8 and up
Late night at American Girl Place
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$245 per girl, $205 per adult
For Groups 8 - 30

By special invite only! Treat your girl to an after-hours private party—just for her and her closest friends. Party guests can shop the store, have a VIP meal with a customizable digital experience, get new styles at the Doll Hair Salon, and receive a $40 American Girl gift card to shop.
View options

    Duration of party is based on party size. Requires one-month notice. Each attendee is required to pay (including adults). An adult must be present during party. Parties are booked based on availability. Outside food and decorations are not allowed. Other restrictions may apply.

    For party and event reservations call 877-247-5223

    Delicious dining

    American Girl Cafe

    A fun and fancy restaurant where memories are always on the menu! Enjoy gourmet dining (and plenty of giggles) together.

    Reservations are recommended to ensure the seating time is available.

    Brunch
    Make a reservation
    Afternoon tea
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    Lunch & dinner
    Make a reservation
    Now accepting reservations through May 22, 2018.
    To review, change, or cancel current reservations call 877-247-5223.

    One of a Kind

    Create Your Own

    With more than a million combinations, your girl can create a One of a Kind doll! This online experience lets her tap into her creativity to decide the look from head to toe, plus select a special style from six outfits and accessory sets.

    Your girl can also be an American Girl fashion designer! She’ll create one-of-a-kind designs for girl and doll apparel in-store—then have them printed to take home.

    Create a doll that matches your style and spirit
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    Every One of a Kind doll order includes:

    • The doll you design
    • Outfit & accessory
    • Keepsake doll box
    • 6-month subscription to American Girl magazine
    • Doll tee you design online††

    $200, plus it all ships free!

    More than 1.3 million combinations
    ††Certificate included in keepsake doll box

    Design one-of-a-kind doll outfits and girl-sized apparel and take them home the same day!
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    Girls can put their own touches on outfits and more, including:

    • T-shirts
    • Dresses
    • Pants & shorts
    • Backpacks
    • Accessories

    Starting at $14

    Special services

    Personal shopping

    Find a gift, plan a special day, place a pick-up order—our complimentary personal shoppers are here to help!

    To request an appointment, simply fill out our contact form

    Doll hospital admissions

    Dolls in need of a little TLC can be brought to the store and admitted to the Doll Hospital for refresh and repair. We'll get them feeling in tip-top shape and safely delivered to your home in two to four weeks.

    Returns and exchanges

    Not exactly what she had hoped for? No worries. Bring it to the store with the receipt or packing slip for a quick and easy return or exchange. See our return policy

    Guest services

    All staff members are happy to assist you in any way they can—just ask!

    Package check

    Shop more comfortably by using our free package check service.

    Military discount

    We salute members of the US military with an exclusive 15% discount on product purchases at American Girl stores nationwide. info_outline