Community, Inside scoop, Learning 3 minute read

American Girl celebrates 25 years of The Care & Keeping of™ YOU !

By American Girl Jan. 11, 2024

For 25 years, The Care & Keeping of™ You has helped girls grow up healthy and happy, providing head-to-toe advice just when they need it most. With 200 weeks on the New York Times bestseller list and over six million copies sold, this guide has become the #1 growing up guide for girls to find answers to their important questions about growing up.

Girls laying down while reading The Care & Keeping of You

What’s new

Because The Care & Keeping of™ You has been the go-to growing up guide for 25 years, you may have read this book when you were a girl. We’re thrilled that a newly revised edition is here to help guide your own girl today.


While much of the information and advice about growing up hasn’t changed over the past 25 years, some things have. This new edition brings the best, most up-to-date information about changing minds and emotions, emphasizing positive body image, new period-care products, and more. The full-color illustrations have also been updated throughout.

Girl reading The Care & Keeping of You 1

What’s inside the book?

Authors Valorie Schaefer and Dr. Cara Natterson give trusted, straightforward answers to questions, from hair care to nutrition, bad breath to bras, periods to pimples, and everything in between. Together, you and your girl will find answers to questions that you might never have thought of! With tips, how-tos, and facts from the experts, your girl will learn how to take care of herself, inside and out. Most important of all, she’ll hear that all bodies are good bodies, and hers is beautiful just the way it is.

Care and Keeping of You book open with overlayed New and Updated gold badge

Sparking conversations

Reading The Care & Keeping of™ You is a great way for your girl to start getting the facts needed to grow up happy and healthy. We hope the advice in this book gives your girl the words to start a conversation with the people she trusts. No question is too silly or too embarrassing to ask. Speaking up, no matter how awkward a girl feels, will give her the confidence to grow right along with her body!

Girl reading The Care & Keeping of You

More to explore

The Care & Keeping of™ You is the first in a series of award-winning advice books. Additional titles cover feelings and acceptance, hair and skin care, and more. There are also journals and advice books for boys!

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©2024 American Girl. American Girl and associated trademarks are owned by American Girl, LLC.

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